Inside the Official Olympic Pin Trading Centre: What to Expect at Milano-Cortina 2026
- House Party
- 10 minutes ago
- 3 min read
If you think the Winter Olympics are just about medals and world records, think again — there’s a whole subculture buzzing around Milan thanks to Warner Bros. Discovery.
Sports aside, the Official Olympic Pin Trading Centre is a must-visit attraction — this colorful hub is where collectors, fans, families, and even Looney Tunes characters are colliding in one of the most joyful side-hobbies of Milano-Cortina 2026.
The Concept
Pin trading is a cherished Olympic tradition — once a simple way for athletes and officials to identify each other, it has evolved into a global hobby and cultural exchange. At the Official Olympic Pin Trading Centre, this tradition gets its own dedicated space, complete with trading tables, exclusive daily pins, and fun activities for fans of all ages. Designed to bring people together, this centre turns the hunt for rare pins into a social sport of its own.
The Location, Dates and Tickets
The Official Olympic Pin Trading Centre is open daily from February 6 to February 22, 2026, located in the heart of Milan at Via Carlo de Cristoforis 1 — just a short stroll from Porta Garibaldi and a perfect stop while exploring the city during the Games.
The Pin Trading Centre welcomes visitors from 10am to 7pm, and while Olympic Games tickets are sold separately, entry into the Pin Trading Centre itself is free for all!
The Experience
Step inside and you’ll find more than just pins — it’s an experience. Themed around the joyful energy of the Looney Tunes, the centre features lively decorations, meet-and-greets with Bugs Bunny and Lola Bunny, arts and crafts zones, quizzes, and even winter-themed cartoon marathons. Weekends are even more fun for families with activities including a rock climbing wall and hot cocoa.
Each morning, a limited-edition “Pin of the Day” goes on sale — and collectors queue early to snag these exclusive Olympic keepsakes before they disappear.
At the heart of the centre is the trading action: dozen-plus tables where seasoned traders from around the world set up boards, swap stories, barter pins, and help newcomers get hooked on the hobby. It’s a mix of friendly competition, shared passion, and genuine connection.
(If you know us here at the House Party Blog, we're obsessed with pins. Find us in Milano at the Official Olympic Pin Trading Centre and we'll have House Party ones to trade with you!)
Pins for Sale
The flagship attraction here is the exclusive pin collection created for the Olympic Games by Honav USA in partnership with Warner Bros. Discovery and the International Olympic Committee. These include limited edition daily releases available only at the Pin Trading Centre, often adorned with Olympic logos, Games themes, and Looney Tunes flair. Collectors line up early to secure them.
Beyond the daily exclusives, the centre’s retail area features a wider range of Olympic Games pins for sale, making it easy for both seasoned traders and casual fans to take home a piece of Milano-Cortina 2026.
Additionally, the Olympic Pin Trading Centre sells highly sought-after Milano City Pins that have captured the hearts of collectors. If fans aren't able to snag a free pin during the daily drop, they can stop by the Pin Trading Centre to pick one up for purchase.
The Vibe
From the moment you walk in, the atmosphere is energetic and warm. Imagine kids with painted faces trading alongside passionate adults from dozens of countries. Add in laughter from Looney Tunes shows playing in the background and the buzz of conversations in multiple languages — and you’ve got a slice of the Olympic spirit that’s joyful, inclusive, and infectious.
It’s not just about the pins themselves — it’s about the stories behind them, the new friends you meet, and the memories you make long after medals have been awarded.
Are you planning to visit the Olympic Pin Trading Centre at Milano-Cortina 2026?
0%Yes! I wouldn't miss it.
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We'll continue to update the House Party Blog as more information about the Official Olympic Pin Trading Centre becomes available.
This post was sponsored by our friends at Warner Bros. Discovery.